I’m an outdoorsy homebody with 3 cats. I get paid to write technical poetry (clear and concise copy for user interfaces) and do not get paid to write creative poetry (clear and concise copy for human feelings)—but maybe someday. And I’m in love with this human-centered space where creativity meets clarity, and stories are magic.

SPECIALITIES

• Deep content, design, and product strategy for 0-1 projects

• Collaborating with leadership and executives

• Vague / complex problem areas and messy middles

• Systems thinking

• Craft

• Balancing deep empathy for users with hardcore business outcomes

• Leading workshops and sprints

• Connecting the dots

• Doing a lot with a little